mita Sneakers x New Balance 247 "Tokyo Rat" Sets the Urban Standard

mita Sneakers is ready to set the bar high for the New Balance 247 collaborative models with the "Tokyo Rat". Inspired by an urban legend in Tokyo, the overall execution of the sneaker is derived from an active city inhabitant that never sleeps.

The Japanese way of thinking, which is synonymous with the nocturnal 24/7 mindset, is completely accurate with mita Sneakers' mission in bringing to life the 247 "Tokyo Rat". Known for determination and resilience, the overall execution of the sneaker accentuates Japan's capital in an extraordinary way.

The "Tokyo Rat" features an all grey upper constructed from a patterned open-knit mesh with "hairy" suede panels. To highlight the motif, New Balance's signature "N" logo receives a 3M reflective treatment - which is synonymous to the inhabitant's night visibility capabilities.

Check out more photos of the mita Sneakers x New Balance 247 "Tokyo Rat" below.

To add flair to the overall execution, New Balance commissioned photographer Keita Suzuki to depict Tokyo's cityscape in a unique "rat's-eye view" perspective.

Acknowledged worldwide for its exclusivity and overall design execution, the New Balance 247 lands locally this Saturday, February 18 as a Sole Academy Exclusive.

Read more New Balance 247 stories:


24/7 WITH THE 247



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